A promotional poster for California State University (CSU) with a background of a clear blue sky and two young men outdoors. One man is using a survey instrument, and the other is holding a notebook. The poster highlights CSU's academic opportunities, including over 4,000 majors, 23 universities, and 4 million graduates, with sections about exploring careers, planning majors, and funding future education.

CSU Middle School Poster

The California State University is beginning a new marketing strategy in order to make an early impression and grow with students, starting with middle school, going through highs chool and ultimately into higher learning. This poster set is the first collection with middle school students in mind.I drew inspiration from the project brief, the revised CSU brand goals, and used strong imagery and clear typography to leave an impact on middle school students and their parents.

A promotional flyer for California State University features two men outdoors with one looking through a surveyor’s theodolite. The flyer has bold text that reads, 'Find your place at the CSU,' and highlights the university’s programs and statistics, including over 4,000 majors, 23 universities, and 4 million graduates. The flyer emphasizes exploring interests, planning for college, and funding future education. The CSU logo and website are at the bottom.
A young man wearing a red beanie and navy hoodie sitting outdoors with a laptop, with a yellow landscape background. Text on the image promotes California State University, listing over 4,000 majors, 23 universities, and 4 million graduates, and encouraging prospective students to find their place at CSU.
A promotional flyer for California State University (CSU) featuring a smiling young woman wearing a white fleece jacket with the Humboldt State University logo. The flyer highlights CSU's academic offerings, including over 4,000 majors, 23 universities, and 4 million graduates, and encourages prospective students to explore and discover their options, make a plan, and fund their future. The flyer includes sections titled "Explore and Discover," "Make a Plan," and "Fund Your Future," with advice and encouragement for prospective students.